This visual identity was designed for Leroy Merlin's internal cybersecurity training program, aimed at educating employees about privacy protection. The branding emphasizes the importance of digital security in a friendly and approachable way.

The logo features a stylized "_cyber security" text, with the underscore acting as a subtle underline and a visual cue for attention. The use of lowercase letters contributes to a more casual and accessible feel, aligning with the educational context. A small, solid green circle precedes the text, acting as a bullet point or a visual marker, drawing the eye to the program name and symbolizing a point of focus or learning.

The primary color used in the logo is the vibrant Leroy Merlin green. This color choice also evokes feelings of trust, safety, and growth, suggesting that the training empowers employees to protect themselves and the company's data. It also aligns with the broader Leroy Merlin brand identity, creating a sense of familiarity and consistency.

The typography is clean and modern, prioritizing readability and clarity. The sans-serif font ensures that the message is easily digestible, reflecting the educational goals of the program.

The visual identity is designed to be informative and reassuring. It avoids overly technical or intimidating imagery, making the topic of cybersecurity approachable and understandable for all employees. The friendly design encourages participation and fosters a sense of security and responsibility in protecting sensitive information.